About the Company
Luminos Digital Solutions is a rapidly growing full-service digital marketing agency based in Binghamton, NY. We specialize in helping international brands and local businesses achieve their online marketing goals through innovative SEO, PPC, social media, and content strategies. Our diverse team is passionate about data-driven results and fostering a collaborative, global mindset.
Job Description
We are seeking a dynamic and results-driven SEO / Digital Marketing Head to lead our international and domestic marketing initiatives. This pivotal role requires an expert strategist with a proven track record in driving organic growth, managing comprehensive digital campaigns, and leading a high-performing team. The ideal candidate will be adept at navigating global markets and optimizing strategies for diverse audiences. You will be responsible for defining our digital marketing vision, executing strategies, and mentoring a team of specialists to deliver exceptional client results.
Key Responsibilities
- Develop and execute comprehensive SEO and digital marketing strategies across multiple international markets.
- Lead, mentor, and grow a team of SEO specialists, content marketers, and digital campaign managers.
- Oversee all aspects of organic search, paid media, social media, email marketing, and analytics.
- Conduct in-depth market research and competitive analysis to identify opportunities and threats.
- Manage client relationships, presenting strategies, reports, and performance insights.
- Stay abreast of the latest industry trends, algorithm updates, and emerging technologies.
- Collaborate with sales, creative, and development teams to ensure integrated marketing solutions.
- Define KPIs and implement robust reporting frameworks to measure campaign effectiveness.
- Manage budgets effectively to maximize ROI across all digital channels.
Required Skills
- Minimum 8 years of progressive experience in SEO and broader digital marketing.
- Demonstrated experience in a leadership or head role, managing a team.
- Deep expertise in SEO (on-page, off-page, technical), SEM, SMM, and content marketing.
- Proficiency with SEO tools (e.g., SEMrush, Ahrefs, Moz), Google Analytics, Google Search Console.
- Strong analytical skills and data-driven decision-making ability.
- Excellent communication, presentation, and interpersonal skills.
- Ability to think strategically and execute tactically in a fast-paced environment.
- Experience working with international clients or markets.
Preferred Qualifications
- Bachelor's or Master's degree in Marketing, Business, or a related field.
- Certifications in Google Ads, Google Analytics, HubSpot, or other relevant platforms.
- Fluency in a second language (e.g., Spanish, German, Mandarin).
- Experience with advanced analytics platforms or BI tools.
- Proven experience in agency settings.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- Generous paid time off and flexible work arrangements.
- Professional development opportunities and training budget.
- Dynamic and collaborative international work environment.
- Opportunity to lead and innovate within a growing agency.
- Company-sponsored social events and team-building activities.
- Relocation assistance for international candidates (if applicable).
How to Apply
If you are interested in this position, please click the "Apply Now" button below. To ensure your application is properly considered, please prepare the following:
- An up-to-date Resume or CV
- A brief cover letter summarizing your experience and motivation
Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted for an interview.
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